Privacy Policy
The short version: We don't collect, store or sell any personal information, and there is no account. Backpass shows ads from Google, and they are never personalized: we don't track you and never ask for permission to. To deliver an ad, Google receives basic information about your device, described below.
Who we are
Backpass is a puzzle game for iPhone made by Neil Camm, Declan Camm, and Lincoln Camm ("we"). This policy covers the Backpass app and this website.
What the app stores
To remember your progress, Backpass saves a small file on your device containing:
- which levels you have completed, and your best number of handoffs on each
- how many times you have attempted each level
- your settings, such as sound, haptics and coach hints
This data never leaves your device except as described in the next section, and we cannot see it.
iCloud
If you are signed in to iCloud, Backpass keeps a copy of the same progress in your own iCloud account using Apple's iCloud key-value storage, so a new phone or a reinstall picks up where you left off. That copy is stored by Apple under your Apple Account and is covered by Apple's privacy policy. We have no access to it.
Ads
Backpass is free and paid for by ads, shown in two places: a short video you can choose to watch in exchange for a hint, and an occasional break between levels. Ads never appear while you are solving a puzzle.
Ads are provided by Google AdMob. Every ad Backpass requests is non-personalized, which means it is chosen from the context of the request, such as the app and your general location, and not from a profile of you or your activity in other apps and websites. Backpass never shows the App Tracking Transparency prompt, so Google does not receive your device's advertising identifier.
To deliver an ad, measure that it was shown, limit how often you see the same one and prevent fraud, Google's software in the app receives:
- your IP address, which gives an approximate location
- basic device information, such as the model, operating system version and language
- how you interact with ads, such as whether a video was watched or an ad was tapped
- diagnostic information, such as crashes and loading times
We don't see this information and it is not linked to your name or any account. Google handles it under Google's privacy policy; How Google uses information from apps that use its services explains more.
What we don't do
- We don't ask for your name, email address, or any other personal information.
- We don't show personalized ads or track you across other companies' apps and websites.
- We don't use analytics.
- We don't sell or share any data, because we don't have any.
Beta testing
If you test Backpass through Apple's TestFlight, Apple may share crash reports, basic device information and any feedback you choose to send with us, under Apple's TestFlight terms. We use it only to fix problems with the game.
Children
Backpass is suitable for all ages. We collect no personal information from anyone, including children under 13. Ads are never personalized, and we ask Google to show only ads suitable for general audiences.
This website
This site is a set of static pages on our own server. It sets no cookies and runs no analytics or tracking. Like most web servers, ours may keep standard request logs (such as IP address, browser type, the page requested and the time), which we use only to keep the site running and secure. The site loads its fonts from Google Fonts; see Google Fonts' privacy FAQ.
Changes
If a future version of Backpass adds features that handle data, such as Game Center leaderboards, in-app purchases or analytics, or changes how ads work, we will update this policy before that version is released and change the date at the top of this page.
Contact
Questions about privacy? Email support@backpass.app.